Connecting your site and accounts
Every key this tool asks for is obtained on somebody else’s website, by clicking through menus we do not control. These pages name the exact buttons to look for, in order, so that nobody has to guess.
Nothing here is compulsory. You can plan, write, review, use every tool and download what you write with nothing connected at all. Each of these unlocks one specific thing, and each page says plainly what that thing is — and what the key can and cannot do once you hand it over.
Already signed in? Your setup page → It shows which of these you have done and which are still waiting.
Your website
Where articles get published. You need one of these before anything can go live.
Search engines
Real data about how your pages are doing, and telling them about new pages faster.
Social accounts
Optional. Posts a published article to your followers — only after you switch it on.
If a screen has moved
These are websites of other companies and they redesign them without telling anybody. Each guide names the thing to look for rather than only where it used to be, so searching that name in their own help usually finds it again. If it does not, the help desk will find it for you — that is a real answer from a person, not a form. Open the help desk →